Kaylea, Mike, Sam, Yuanjie--Qualtrics E-Learning Modules

Introduction
Group Five’s instruction design project will consist of small learning modules, accessible online,
that will help faculty and staff complete the required Qualtrics training at their own pace. The Center
for Instructional Technology (CIT) at JMU developed and conducted a three-hour training program in a
face to face environment for the past five years. A year ago, David Stoops facilitated these trainings as
part of his position with CIT. The beginning of the training consists of a best practices presentation by
Peter De Michele from the Office of Institutional Research. Dave then finishes the training with a step
by step facilitated presentation of the program. However, as demand grows, CIT determined that it
would be more efficient and effective if they added an online component to their face to face offerings.
Client
As stated on their website, CIT’s mission is to “lead, support and advocate for the meaningful
integration of appropriate technologies into the academic experience” (cit.jmu.edu). This mission
manifests itself as workshops, classroom design, training programs, learning management system
integration and support, and conferences introducing and studying new instructional technologies for
JMU. They employ over twenty-seven staff members and twelve students.
Learner Analysis
Typically a participant in the face to face sessions is a faculty or staff member in the JMU
community. Mean age of participants is thirty five and of middle income. However, there is a blend of
ethnic and socioeconomic backgrounds. Each gender is equally represented, and all have at least a
bachelor’s degree.
Context
This is a required training before participants receive access to JMU’s Qualtrics license. All
learners have a varying amount of experience with the program. For example, if a professor came from
another university that already used Qualtrics, then they come in at an expert level, however, currently
there is no way for them to be granted access without going through the training. Each session has a
different mix of learner experience which presents challenges within the facilitation.
The target audience of each training session is faculty, staff, or graduate students that are
conducting customer service satisfaction surveys or research, offering conference registration or
conducting departmental voting. The sessions are generally held in Rose Library in the computer lab in
CIT’s office. There are 32 computers on computer tables with chairs. Each participant has access to a
computer in order to be able to work with the program during the session. There are white boards
around the perimeter of the room and the desks are oriented in rows towards the front of the room.
There is an LCD projector mounted on the ceiling with a screen at the front of the room. Dave also uses
flip charts and markers to facilitate learning. The facilitator workstation is located at the front of the
room to the side. There is an option for private face to face training sessions which Dave also conducts
in the participants’ office or lab. This can mean a variety of technologies available and levels of
technology experiences present.
Proposed Instructional Solution
After meeting with the client, they proposed small learning units to coincide with objectives.
This project is in conjunction with other AHRD students in the second year of the program and they will
be designing the assessment pieces of the modules. CIT staff is currently developing more concise learning objectives for the modules. Design and development has yet to be determined for this
instructional solution. The client also prefers that the group uses captivate to develop the e-learning
modules in order to have multi-platform publishing and easy adaptation across learning management
systems.
Conclusion
Generally, most participants are extrinsically motivated to attend this training. If they desire to
conduct survey research that is accessible to the JMU community then they must use Qualtrics.
However, they cannot gain ready admission to the program without this training program. The sessions
are about three hours long which decreases worker productivity, and can be mentally draining. The goal
of this instructional design project is to provide the client with an exciting, engaging product that will
make it easier for participants to complete the requirements for the Qualtrics program. The client is
very motivated and supportive of the group’s efforts, and there is a desire to work collaboratively with
the members of the ID group and others in the AHRD program.